Business Intelligence, Analytics, Data Science, and AI, Global Edition
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Business Intelligence, Analytics, Data Science, and AI, Global Edition

AA.VV

147,40 €
140,03 €
IVA incluido
Editorial:
Pearson Education Limited
Año de edición:
2024
Materia
Tecnología general
ISBN:
978-1-292-45929-5
Páginas:
736
Idioma:
Inglés
Encuadernación:
Rústica
Alto:
253mm
Ancho:
204mm
147,40 €
140,03 €
IVA incluido
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Business Intelligence, Analytics, Data Science, and AI is your guide to the business-related impact of artificial intelligence, data science and analytics, designed to prepare you for a managerial role. The text's vignettes and cases feature modern companies and non-profit organizations and illustrate capabilities, costs and justifications of BI across various business units. With coverage of many data science/AI applications, you'll explore tools, then learn from various organizations' experiences employing such applications.

Ample hands-on practice is provided, can be completed with a range of software, and will help you use analytics as a future manager. The 5th Edition integrates the fully updated content of Analytics, Data Science, and Artificial Intelligence, 11/e and Business Intelligence, Analytics, and Data Science, 4/e into one textbook, strengthened by 4 new chapters that will equip you for today's analytics and AI tech, such as ChatGPT. Examples explore analytics in sports, gaming, agriculture and “data for good.”

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