Innovation and Entrepreneurship
-5%

Innovation and Entrepreneurship

Tidd, Joe / Bessant, John / Escritor

98,02 €
93,12 €
IVA incluido
Editorial:
John Wiley
A√Īo de edici√≥n:
2015
Materia
Economía
ISBN:
978-1-118-99309-5
P√°ginas:
542
Idioma:
Inglés
Encuadernación:
R√ļstica
Alto:
235mm
Ancho:
190mm
98,02 €
93,12 €
IVA incluido
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Innovation and Entrepreneurship 3rd Edition es un texto accesible sobre innovaci√≥n y emprendimiento dirigido espec√≠ficamente a estudiantes de pregrado que estudian negocios y administraci√≥n, pero tambi√©n a estudiantes de ingenier√≠a y ciencias con cursos de administraci√≥n. El texto aplica teor√≠as e investigaciones clave sobre innovaci√≥n y emprendimiento y luego revisa y sintetiza esas teor√≠as e investigaciones para aplicarlas en un contexto mucho m√°s amplio y contempor√°neo, incluidos los servicios corporativos y p√ļblicos, las tecnolog√≠as y econom√≠as emergentes, y la sostenibilidad y el desarrollo y la creaci√≥n y capturando valor de la innovaci√≥n y el emprendimiento. En esta tercera edici√≥n, los autores contin√ļan adoptando un modelo de proceso expl√≠cito para ayudar a organizar el material con v√≠nculos claros entre innovaci√≥n y emprendimiento.

Este texto ha sido dise√Īado para integrarse completamente con el Portal de innovaci√≥n en www.innovation-portal.info, que contiene una amplia colecci√≥n de recursos adicionales tanto para profesores como para estudiantes, incluidos recursos did√°cticos, estudios de casos, clips multimedia, herramientas de innovaci√≥n, seminarios. y actividades de evaluaci√≥n y preguntas de prueba.

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